Exeed EV Portfolio

Exeed is an EV brand owned by Chery Automobile and made in China. This model portfolio showcases the shift toward zero-emission mobility.

Vehicles are organized by model family. A model family is an OEM-defined product program sharing a common platform, architecture, and market positioning, from which multiple body styles, variants, and trims are derived.

Exeed EV Model Families

List of Exeed EV model families - only all-electric (BEV) models are listed:

Exeed EV Technology

Platform = level of vehicle platform maturity or advancement, and its dominant system voltage.
Shared = ICE-derived | Dedicated = EV-native platform | SDV-Native = future-proof

E/E Architecture: degree of integration and maturity of the vehicle’s electronic/electric control systems (from Baseline legacy wiring to Advanced domain/zonal designs).
Baseline = Distributed ECUs | Modern = Domain-based | SDV-Native = Zonal-based with central compute

OTA Capability = scope of Over-The-Air updates supported — from Baseline basic infotainment to Advanced control and systems firmware.
Baseline = Infotainment/maps | Limited = Infotainment+ | Partial = Multiple systems | Advanced = Most systems | Full = Full-vehicle updateable

Battery Suppliers = primary traction battery suppliers across the model lineup.

Power Inverter Tech = power electronics technology used (silicon carbide SiC vs silicon), which affects efficiency and thermal performance.
IGBT = Conventional | SiC = High-efficiency | GaN = Next-generation, pilots

About Exeed

Exeed is a premium automotive brand owned by Chery Automobile, established in 2017 and headquartered in Wuhu, Anhui Province. Created to compete with international luxury and technology oriented brands, Exeed represents the upper tier of Chery's product portfolio, combining advanced engineering, modern design, and intelligent connectivity. The brand's strategy centers on delivering high quality vehicles with global appeal, supported by Chery's strong R&D network and international production capacity.

Exeed's lineup includes the TXL and RX SUVs, which have established the brand's presence in both domestic and export markets through refined styling and comfort oriented performance. More recently, Exeed has expanded its focus to electrification with the launch of its new sub brands, Sterra and Elantix, dedicated to next generation electric vehicles. The Sterra range introduces Chery's advanced E0X platform, a dedicated EV architecture co developed with Huawei that supports high voltage charging, dual motor configurations, and intelligent cockpit systems powered by HarmonyOS. The Elantix models further extend Exeed's presence into the luxury EV segment, featuring sleek aerodynamic designs and intelligent driver assistance systems designed for international markets.

Under the Exeed umbrella, Chery integrates its proprietary hybrid and full electric technologies with premium materials, advanced safety systems, and digital customization options. The brand emphasizes European influenced design, working with international styling teams based in Germany and Italy, while production remains in China using Chery's high efficiency manufacturing systems.

With the Sterra and Elantix series, Exeed is positioning itself as a bridge between Chinese technology leadership and global premium standards. Its focus on electrification, intelligent connectivity, and export readiness reflects Chery's broader ambition to elevate its international presence through innovation driven sub brands.